Rituals and preparation

The art of tasting - a journey through the senses

No other beverage has the beneficial effects that espresso coffee has on the mind and body. It enhances lucidity and concentration, stimulates creativity, caresses the senses and evokes myriad sensations and memories.

This is partly thanks to the small amount of caffeine present in espresso, but mostly thanks to its aroma and body. Aroma is the set of fragrances released from the cup and body is the tactile perception of velvet between the tongue and palate.

Each aroma acts on the personal memory, bringing on recollections and associations. Tasting, that is, learning to drink a good espresso consciously, also means rediscovering the flavor of the past and more about yourself and your experience in the world.

Tasting an espresso is, above all, a journey through the senses. And tasting is much more than merely trying, it is recognizing the components and understanding the reasons for the taste. Therefore you enjoy it twice over, broadening the pleasure of this most rich of experiences.

Coffee and health - a coffee a day keeps the doctor away

coffee's effect on health has been widely studied and the vast majority of recent scientific activity shows many very positive health benefits associated with drinking coffee. In addition to coffee's well-known ability to increase performance on mental and physical tasks, coffee drinking has been strongly linked to lowering the risk of colorectal and liver cancers, asthma, type 2 diabetes, Alzheimer's disease and Parkinson's disease.

Caffeine is a well-known mild stimulant of the nervous system and its consumption elevates neural activity in the brain. It can postpone fatigue and in many studies, has been shown to enhance cognitive performance and increase the body's capacity for exercise and physical endurance.

Coffee has a very high antioxidant content and is, in fact, the greatest source of antioxidants in the U.S. diet according to University of Scranton professor Dr. Joe Vinson. Antioxidants have been widely linked to a number of potential health benefits including protection against heart disease and cancer.

Coffee has also been shown to help relieve headaches and to boost the action of painkillers by 40%.